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Posted by: Matt Wilson |
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What is Posterous?
It’s a personal blogging platform much like Tumblr, the easiest I’ve ever seen to setup. Everything is updated via email. Remember when Twitter used to be “micro-blogging?” Now it’s a full fledged communication tool. Posterous is a very brief blog
http://jasoncalacanis.posterous.com Calcanis uses this to take pictures from his phone, forward whacky emails, sending them in with a few comments and also utilizing the ability to post to wordpress, blogger, twitter, facebook, etc.
Why should you get on?
Transparency–want people to like you? Show them what you are really up to. I always take funny pictures with my phone, have creative thoughts that I want to share with the world, now they’ll all be documented in one place.
Since it forwards to Twitter and Facebook, you are still keeping in touch with your “friends” except now you have an actual blog of all your more interesting short thoughts. I no longer have a reason to use TwitPic, because these tweets get lost in the noise, I want there to be a record of them here at http://MattWilsontv.Posterous.com
What it means in the Social Media World
This puts your micro-blogging efforts on two platforms like Chris Brogan suggested “Twitter Needs Two Channels“. You can communicate within “the noise” of Twitter, but then all your pictures, your thoughts, the stuff you might want to look at some time, stays in one spot.
How this fits into my Social Media Plan
http://twitter.com/MattWilsontv This is my home. I want to OWN this space for young entrepreneurs. I want a voice as a Gen Y leader and Twitter has given it to me. This is my main focus.
http://tinyurl.com/MattWilsonfb This is my vacation home–Facebook. When I want to learn more about someone, connect on a deeper level I facebook them. I get to see more pictures of them, an expanded profile and feel like “friends”. I can also chat with them on occasion. Even better, the few Tweets that I send to Facebook via Tweetdeck, stay in people’s mini-feed for a lot longer than they stay in their “all tweets” page. I get a lot of views to my stuff and more comments–but I don’t abuse it. Nobody cares about your @replies on Facebook.
http://Under30CEO.com It’s my baby, I built it. Connecting with young entrepreneurs and building a tribe of people who want to go out and do what they love and not hate life… can’t get any better than that… plus we do:
http://ustream.tv/under30ceo Tuesday nights 10PM EST, to bring together this chat in an online cocktail hour. It’s a networking chat where @JaredO’Toole and I actually get to meet our tribe. We talk about our Under30CEO members businesses, meet new people off Twitter, let everyone connect and solve problems as a group.
http://MattWilson.tv My blog–this is where I write in depth about my business ventures, what I’m learning and pass along lessons that “they don’t teach you in business school”. I love interacting with readers who comment because it makes me feel like someone cares.
http://tv.factor77.com Is our Video Podcast, where we interview expert coaches, consultants, authors who have serious business lessons. We realized that we need to provide content for http://under30ceo.com. People need the tools and resources to take their business to the next level and we can’t provide that as 23 year old gunslinger entrepreneurs. Here’s a link to the episode where we interviewed Cameron Herold, former COO of 1800-Got-Junk? where he grew the business from $2million to $150million.
http://MattWilsontv.posterous.com Now this is just fun, I have ideas, funny things happen to me, I want to share them. A huge part of my personal brand is having fun, it’s what Under30CEO is all about, it’s what I live for, so why not share this with the world? People like us at Under30CEO because we are fun to hang out with–that’s why we uStream, that’s why we throw parties.
How do you have time for all this Social Media nonsense?
A. Social media is what drives my business. I love connecting with people and this is what I’m trying to make a living doing.
B. All these tools are integrated in some way. Everything gets posted to Twitter–posterous, facebook, my blog posts, the podcasts and our ustreams, so it’s not really that big of a deal to me. Updating my blog, conducting the interviews and doing the uStreams are a commitment, but I am committed to helping every young entrepreneur on the planet.
C. If you want to connect with more people, provide them some content, be yourself and hustle.
